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Grow Your Small Business: Learn How to Delegate
By Ray Silverstein
Imagine: you are attending a PRO advisory board meeting. The meeting consists
of other small business owners like you, who-along with the facilitator-meet
once a month to discuss problems, formulate solutions, and share ideas for
growing their businesses.
Today, PRO member Joe is discussing the fact that his business is booming.
While he is elated, he is utterly exhausted from trying to manage every aspect
of his growing company. Joe acknowledges it's time he started delegating to his
employees, but he doesn't know how to do it or where to begin.
What PRO Board Members Recommend
Susan: I understand your concern. When I was in your place, I took the
position that in order to groom my company, I had to leverage my skills. I started
by giving up work that was not too important, that I didn't do well, and that I
didn't enjoy doing.
Jim: That's a good start. When I got to that point, I starting keeping track
of my time and what work I was doing. Then I identified what tasks had a low
risk of failing if they were not done at a high level. That's the work I now
delegate.
Sam: I believe the key to delegation is training your employees and defining
what responsibility and authority you are giving them. You can't delegate
successfully if your people don't know how to do the work, or don't have the
responsibility and authority to actually get it done.
Lance: Personally, I don't delegate the entire task at once. I want to see
how the person is performing before I hand over total responsibility for the
job.
Gail: I make sure that when I delegate, I don't abdicate my overall
responsibility. By that I mean: I stay in contact. I don't micromanage, but I do keep
track of what's going on.
Larry: My method of delegation is simple. I keep a "to do" list of all my
upcoming tasks and I date each task. If something remains on my list for 30 days
without being touched, I delegate it. My theory is that if needs to be done
and I can't do it, someone else should. If that person performs well, it gives
me confidence to delegate more projects to them.
The PRO Facilitator's Summary
Delegating is necessary-it's the key to growing your company from a one-man
band to a complex orchestra. To maximize your business, you must leverage the
skills of your most important asset: your people.
Initially, many entrepreneurs are reluctant to delegate. You may fear the
work will not get done as well if you don't do it. It also means you, the owner,
is forced to move into other areas of the business that you may not as
comfortable doing. Your job as the company's leader is not be a technician but to
create strategy and processes for the future of the business.
Yes, there is always some risk in delegating. Initially, delegate only work
that a low risk or low cost if it is not done well. But you will find, in most
cases, that the work will be done very well.sometimes even better than if you
did it yourself.
Use delegation as a way to find, train, and test potential management talent.
Use it to move your company forward by defining work processes and
operational procedures.
Whatever procedure you use to initiate delegation, be sure to define for each
employee the scope of his or her responsibility and authority. This allows
you to program the project for success-not failure. Remember, delegation is not
abdication. Ultimately, you are still responsible for ensuring the work is
done to your standards.
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